OTT Summit 2023 – Women First

The “original OTT premise” was a service that was considerable cheaper than pay TV, with a huge volume of content you could binge on or watch any time you wanted, uninterrupted by advertising.

2023 may well be remembered as streaming’s year of reckoning. Following the seemingly overnight paradigm shift in 2022, this has been a year of swimming upstream and marked by a continuous flow of transitions as investors demand better margins.

No longer are there any sacred cows as the drive to trim costs and boost revenue takes top priority, while the return of traditional revenue streams including content licensing, theatrical exhibition and advertising have come back in vogue. And the price of subscription is increasing as writers and actors strike for a big share of a revenue pie that is beginning to look like a tartlet.

As streaming and content costs continue to rise, scale has become an even more important operational imperative and more high-profile mergers and acquisition are expected.

Streaming is the future. But with the drive towards profitability and free cash flow, who still dares to stream? Is streaming the answer to unleashing the much-touted potential of the Indonesian market? And will 2024 be the year of FAST? Streaming has undoubtedly fuelled the rise of Asian content but how sustainable is this great rise and what more can be done to elevate Asian storytelling? What will happen when sports and gaming converge with entertainment? How and what advantages will AI bring?

In this period of streaming uncertainty, it’s going to be critical for us to keep calm. . . and stream on.

GSOA members get 15% off with discount code: OTTPNRS.