13/03/2024

Asia Video Summit

Following a year of reckoning in the streaming industry, it feels as though we have gone back to the future. We are seeing rising subscription prices, more streaming ad tiers, geographic household restrictions, licensing of content libraries and a renewed focus on theatrical. What can we expect in 2024? Has the dust really settled, or will there be more tectonic shifts?

Analysts are predicting Asia will be the fastest growing and largest region for streaming ahead of Europe and North America. And with North America expected to fall below 50 percent of global streaming revenue next year, what are the implications for this region, especially regarding the allocation of resources and investments?
How much and how quickly will sports content shift into streaming and what will the impact be on the traditional pay TV business in Asia? And as the pay TV iceberg continues to melt, will linear be resurrected in the form of FAST channels?

AI has been touted as the panacea for many of the challenges of the video ecosystem. From optimized audio video delivery to much improved personalization, content curation, and many other aspects of the creative process of content production. But how much will actually change this year? And will there be an appetite to invest in AI to effectively reduce business costs over the longer term?

You can’t save your way to profitability but how much further can ad tech help us rethink and monetise advertising, and what new approaches to revenue diversification can be found as the industry continues to strive for greater profitability?

Nothing is for certain except more change as our industry charts a course back to the future – better, faster and a whole lot smarter!

Broad discussion topics will include:
• The State of Video
– Charting Asia’s Evolving Video Landscape and Building High Value-Added Industry
– Making Streaming Sense and Growing FAST
– The Tenacity of Pay TV and the Big Bundle
– Piracy – Why it Matters to Content and Revenue Teams

• Show Me The Money
– The Appeal of Evergreen Content
– Formats and Adaptations – Monetizing a Hit
– Premium Video – Getting a Bigger Share and Successful Advertising Strategies in the Stream
– Building FAST Profitability and Tapping the Gaming Potential

• Innovative Tech and Trends Of Video
– Opportunities and Perils of Generative AI
– Generative AI Solutions in Video
– The Evolution of the TV Set

• Content Everywhere
– Flat is the New Up
– Local Audiences First and Conquering the World
– Sports, News and the Stream
– China Rising

GSOA members should use the code AVSPNRS to get 20% discount.

more info, https://asiavideosummit.com/, _blank
register, https://www.jotform.com/232891818140458/prefill/652e33b066626593464ca5a881fb, _blank